Joe Recommends

Muscle & Fitness magazine recently featured the CPPS certification and said, “It’s the best curriculum for trainers we’ve ever seen.”  Now it’s time for YOU to see for yourself!

Become part of our global network of coaches, trainers & fitness enthusiasts and be recognized as a leader in the Strength & Conditioning industry.

NOTE: We now offer our CPPS certification course online! Our Level 1 course can be found here & our Level 2 course can be found here.

This is your PhD-level course in football preparation!

Curriculum highlights:
– 168-page textbook
– 39 video modules
– 52 weeks of programming
– Exclusive NFL training footage
– Lifetime access to all material!

– 52-Weeks of programming (designed by Joe D. & Smitty)

– 24/7/365 Easy access to your training

– Detailed video tutorials for every exercise

– Pain-free, joint-friendly workouts

– Workouts are tracked and periodized

– Multi-phase yearly programs designed for strength, muscle building, fat loss, athletic performance, and most importantly, longevity in the gym!

– Ongoing support from Joe D., Smitty, and the most interactive/supportive fitness community on the internet!

– iNsAnE Value!!! [HIGHLY RECOMMENDED]

15 “Workout Add-Ons” GUARANTEED to make ANY program more effective!

Courses available for: Bigger Arms, Bigger Calves, Healthier Shoulders, Knee Pain Fix, Full Body Mobility, Bench Press & Chin-up strength, plus much, Much MORE!

Learn how to transfer your “weight room” strength, power & speed onto the athletic field with this one-of-a-kind resource!

*Product includes: DVD (140+ exercises) & Manual (173 pages)

The most comprehensive resource ever developed on the subject.

This product contains 3 DVD’s and a 350+ page book that will teach you how to master technique, overcome sticking points and develop superior strength!

The best selling warm-up product in the world just got an upgrade!

Includes: 10 Super Effective “Pre-Warm-ups”, 30 Real-World Warm-ups, The AMPED 3.0 Simple Assessments, NEW Agile 8 [version 2.0] Warm-up & Full Exercise Library w/ over 100 warm-up exercises!
*Now available as a digital download!

Everyone knows that ‘speed kills’. This is the definitive guide for developing speed for team sport athletes. Get fast now!

*Product includes: DVD & Manual (125 pages)

Strength alone just won’t cut it. Develop the ability to display your strength quickly and dominate on the athletic field!

*DVD provides over 90 eXpLoSiVe exercises used by DeFranco-trained athletes.

Your accessory exercises will no longer be an after-thought once you learn these never-before-seen exercises! This just may be the most innovative training DVD ever created!

The most comprehensive core training system in the world!

This 3-DVD set provides over 260 exercises designed to bulletproof your core!  

*BONUS DVD contains: Hard:CORE manual (digital PDF File on root of DVD), 30min. mobility routine & Hard:CORE soundtrack! 

This is a package that includes ALL of the resources that Joe D. and Smitty have created at a discounted price.  [Incredible value!]

ReBuilt 2.0 is the program that Joe created after having major shoulder surgery [to repair a torn rotator cuff, biceps tendon & labrum]. It helped him get in the best shape of his life [at 46-years-old] without the aches & pains commonly associated with most strength training programs! *Includes Video Library w/ 150+ exercise demos.

Program type =  Hypertrophy/Aesthetics, Relative strength, Mobility, Joint Longevity

Program Duration = 12 Weeks

Training Split = 4X/Week (Push/Legs/Pull/Full)

Special Equipment Needed? None. This workout can be done at any standard gym that’s equipped with the “basics” – rack, adjustable bench, dumbbells, bands, rings/TRX. (*Cables are also incorporated into the program, but most of the cable exercises can be substituted with bands if needed.)

This is the program that completely transformed Joe DeFranco’s body & health.

REBUILT consists of 3 distinct phases: The Foundational Phase, The Strong Bastard Phase & The Shredded Bastard Phase. *Includes Joe’s weekly meal plan & supplementation protocol!

Program type = Strength, Aesthetics, Fat Loss

Program Duration = 12 weeks

Training Split = varied

Special Equipment Needed? None. This workout can be done at any “standard” gym that’s equipped with basic barbells, dumbbells, etc.

This program will pack on muscle, increase your strength and keep you motivated!  The “choose your own adventure” programming model allows you to plug in your favorite exercises and customize each workout to your liking – while staying true to the proven SB911 system.

Program type = Strength, Hypertrophy, Power

Program Duration = 11 weeks (repeatable)

Training Split = 4X/week (Upper/Lower split)

Special Equipment Needed? None. This workout can be done at any “standard” gym that’s equipped with basic barbells and dumbells.

This joint-friendly, longevity-focused program will pack on muscle, increase your strength and keep you motivated for a lifetime!  The “choose your own adventure” programming model allows you to plug in your favorite exercises and customize each workout to your liking – while staying true to the proven SB911 system. Includes 140+ video library of effective joint-friendly exercise variations to make every workout pain-free and customized specifically for your needs!

Program type = Strength, Hypertrophy, Power

Program Duration = 11 weeks (repeatable)

Training Split = 4X/week (Upper/Lower split)

Special Equipment Needed? None. This workout can be done at any “standard” gym that’s equipped with basic barbells and dumbells.

This program will increase your strength (utilizing Prilepin’s Chart and submaximal weights) without beating up your joints. It also improves muscularity and body composition via our “strength capacity” circuits. Great for former athletes and washed-up meatheads!

Program type = Strength, Hypertrophy, Mobility

Program Duration = 10 weeks

Training Split = 3X/week (2 Upper Body workouts, 1 Lower Body)

Special Equipment Needed? None. This workout can be done at any “standard” gym that’s equipped with basic barbells and dumbells. [*Mini Band recommended]

This program was designed to improve your strength, endurance and muscularity/body composition. It combines traditional strength training with a variety of unique “finishers” that will take your conditioning to the next level. Police, Fire and Military personnel (along with washed-up meatheads and average Joe’s) have all had tremendous success with this program. 

Program type = Strength, Body composition, Conditioning

Program Duration = 12 weeks

Training Split = 3X/week (2 Upper Body workouts, 1 Lower Body)

Special Equipment Needed? None. This workout can be done at any “standard” gym that’s equipped with basic barbells, dumbells & cable unit.

Experience percussive massage as it should be – QUIET & POWERFUL with an amazing reach, but without the gimmicks or inflated price tag. *SAVE 15% when you use this link!

This is Joe DeFranco’s preferred system for Blood Flow Modification Training. *Use Discount Code “JOED” to save 15%!

Protecting the brain starts with training the neck!

Get bigger, stronger arms and develop a crushing grip in record time!

* Use the code DEFRANCO15 to save 15%!

Bands are the most versatile (and convenient) training tool available. They can be used on their own (for strength/speed/flexibility training) or attached to barbells, dumbbells, machines, etc.
*Use Coupon Code “JOED” at checkout and save 15%!

Take your training to the next level with a progressive approach to mobility and muscle activation!

Some of the best tools in the world for helping to eliminate pain, improve range of motion and assist in downregulation/recovery.

Joe DeFranco & Dr. Tom Bilella’s line of professional-grade supplements for people that are serious about their training AND their health!

DELICIOUS fiber-infused water that’s low glycemic, contains NOTHING artificial, has NO sugar and ZERO net carbs! *Use discount code: DEFRANCO

Fresh, all-natural whole foods delivered to your doorstep. ALWAYS gluten free & NEVER prepared with high fructose corn syrup, hydrogenated oils, soy or artificial ingredients.

Delicious organic coffee without the jitters or crash! [Absolutely NO mushroom taste.] *Use the discount code “defranco” to save 15% on your order!